I successfully completed week 3 of my Marketing related content series that I’m running on my social media accounts specifically on Instagram on a daily basis.

The Marketing content series that I’m running are:

Unique Unicorn: In this series, I talk about a unique marketing strategy that is working and working pretty well for a company.

Out of the Box: In this series, I share Marketing tactics that companies use as an actionable part of their strategy.

Marketing Tips: As the name suggest, In this series, I share practical Marketing tips that might come in handy to you.

Marketing Motivation: In this series, I share some great quotes by even great marketers.

17th September, 2018 – Marketing Motivation #3

 

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Marketing Motivation #3 SEO, an integral part of Online Marketing which is used to increase the ranking of a website in search engines is not a process of ‘doing’ anymore. Since the time, Google started penalizing websites for using unfair means to increase their website ranking, the game has changed completely. Websites now need to focus on other things, specifically on their content as providing quality content is probably the number one factor of getting a higher search engine ranking. #SEO #SearchEngineOptimization #OnlineMarketing #DigitalMarketing #Marketing #InstaMarketing #MarketingDigital #MarketingStrategy #Google #SearchEngine

A post shared by Prasad Mali (@prasad_mali7) on Sep 17, 2018 at 7:27am PDT

18th September, 2018 – Unique Unicorn #4

 

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American Express is one company which has succeeded in creating a valuable online community through solid content marketing. The best part about their content marketing strategy is that they invite expert guest authors to write on their website rather than asking their own employees to write some branded material. This increases the trustworthiness and credibility of the website since the audience isn’t worried about being mislead by the brand. @americanexpress #AmericanExpress #Amex #Marketing #ContentMarketing #OpenForum #InstaMarketing #DigitalMarketing #Community #MarketingStrategy #Marketingtactics #Marketing101

A post shared by Prasad Mali (@prasad_mali7) on Sep 18, 2018 at 7:45am PDT

19th September, 2018 – Out of the Box #4

 

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Zomato played a masterstroke when they ran ads on Xvideos Network as it allowed them to reach the same audience they were targeting before at a much lower cost and at the exact point when they feel the most hungry 😜 #Zomato #Xvideos #Marketing #Advertising #MarketingStrategy #MarketingaTactics #Marketing101 #MarketingLife #DigitalMarketing

A post shared by Prasad Mali (@prasad_mali7) on Sep 19, 2018 at 7:44am PDT

20th September, 2018 – Marketing Tip #4

 

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Marketing tip #4 Always choose a niche market or specialised segment if you are a small business, as it sets you apart from your competitors who are trying to cater to the need of everyone (which is almost impossible for small businesses). Most importantly it reduces the amount of time and money that is invested in people who are not interested in your product. #Marketing #NicheMarketing #MarketingDigital #Marketing101 #MarketingaTactics #MarketingStrategy #MarketingLife #MarketingTips

A post shared by Prasad Mali (@prasad_mali7) on Sep 20, 2018 at 8:04am PDT

21th September, 2018 – Marketing Failure #3

 

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Marketig Failure #3 Parker Pen’s fiasco is a perfect example of why brands need to focus on even the smallest of things in order to avoid bluders that can put a brand’s reputation on stake. #Parker #Marketing #MarketingFailure #Marketing101 #MarketingTactics #MarketingDigital #Marketing101

A post shared by Prasad Mali (@prasad_mali7) on Sep 21, 2018 at 8:45am PDT

22nd September, 2018 – Marketing Motivation #4

 

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Marketing Motivation #4 Behind every great brand in this world, there lies a purpose. And the purpose or values of a brand is the most important thing that makes people buy a product rather than the features of a product. For example, people dont buy Nike’s products due to its quality, but they buy it because Nike has some values such as performance and innovation that binds people emotionally to it. #Marketing #MarketingTactics #MarketingDigital #MarketingCommunications #Marketing101 #MarketingStrategy #MarketingLife

A post shared by Prasad Mali (@prasad_mali7) on Sep 22, 2018 at 9:21am PDT

23 September, 2018 – Unique Unicorn #5

 

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Stew leonard’s is a supermarket chain who are nailing their business with a remarkable customer service policy. Their customer service policy consists of 2 very easy-to-understand rules that are hard to follow for most of the companies. But Stew leonard’s is different as they are not just concerned with their customer satisfaction and happiness but also their employees satisfaction and happiness as well. Which is proved by the fact that they are among America’s Top 100 companies to work for. #Marketing #MarketingDigital #StewLeonard’s #Marketing101 #MarketingaTactics #MarketingStrategy #MarketingCommunications #CustomerSatisfaction

A post shared by Prasad Mali (@prasad_mali7) on Sep 23, 2018 at 8:10am PDT